Hilton to offer guests tiered Wi-Fi pricing
It looks like some Hilton brands are going to begin providing faster Wi-Fi for guests—but there’s a cost to it.
USA Today is reporting:
The new Wi-Fi tier will become an option at Hilton’s limited service and extended stay brands: Hampton Inn, Hilton Garden Inn, Homewood Suites and Home 2 Suites.
Josh Weiss, vice president of brand and guest technology for Hilton, says the hotels will start offering the faster Wi-Fi in the next two months and roll it out to all hotels in those brands throughout this year.
The price will vary depending on the location, but guests will typically be charged $3.95. They will be able to use it on up to three devices.
Weiss says guests have indicated in surveys that they would be willing to pay for upgraded bandwidth.
It’ll be interesting to see how this plays out for Hilton. Our experience has shown that guests are willing to pay for a premium service, and we love the $3.95 price point for three devices. It makes cost recovery very possible and likely won’t upset guests.
Liveport provides tiered guest Internet access in the Liveport Plus package.
Read the full USA Today story here.